REWIND!

This is the video of Janoski's Nike advert, during some scenes the footage was recorded as the person did everything backwards, then the footage was played in rewind in the editing stage to give a strange surreal effect. We decided we would like to experiment with this technique. However we would use this throughout the majority of the video. We also like the technique of recording the sky throughout the day(00:41). It's a clever way of representing time change.